PRESENTED BY HEIDRICK & STRUGGLES + UDIG

In today’s business environment, organizations need an integrated approach to leadership, change management and data analytics.
Join us for a presentation and panel on Data-Driven Leadership: Leveraging Data to Drive Success.
This program is ideal for association CEOs, information systems, technology and marketing leaders.
THE DISCUSSION WILL COVER
- Why data matters (Hint: it can drive growth, improve member satisfaction, and increase employee efficiency)
- How to use data to better understand and serve your members
- How to use data and technology to improve efficiency
- How to create a data-driven culture to make better decisions
EVENT DETAILS
June 14, 2023 | 8:00 – 10:00 AM EST
- 8:00 – Breakfast & Networking
- 8:30 – Presentation & Panel Discussion
- 10:00 – Tour of ATA Headquarters – As a special bonus, the American Trucking Associations will be offering a tour of their new, state-of-the-art office.
American Trucking Associations Headquarters
80 M Street SE
Suite 800
Washington, DC 20003
PRESENTER & MODERATOR
Reid Colson, SVP of Data and Analytics, UDig, will deliver the opening presentation. Reid is a long-time data professional with experience at multiple Fortune 500 companies. Reid has extensive experience developing and using data to drive business decisions across a variety of industries and functions.
PANELISTS
Bob Costello, Chief Economist & Senior Vice President of International Trade Policy & Cross-Border Operations, American Trucking Associations (ATA), the national trade association for the trucking industry. As Chief Economist, he manages all of ATA’s collection, analysis and dissemination of trucking economic information.
Farah K. Ahmed, President & Chief Executive Officer, Fragrance Creators Association | Farah works with her team, Board of Directors, and active membership, using data and analytics to lead the association’s efforts to advocate for science-based policies and increase public knowledge, appreciation, access, and use of fragrances in a responsible way.
Eric Joseph, Partner, Heidrick & Struggles | Eric is a member of the global CEO & Board Practice, focusing on CEO and board succession projects for clients in business services and technology. Eric is also active in the firm’s Social Impact Practice, which specializes in supporting nonprofit boards through CEO transitions across organizations such as foundations, associations, and NGOs.
HEIDRICK & STRUGGLES
Heidrick & Struggles is the premier provider of executive search, corporate culture and leadership consulting services.
UDIG
UDig is a technology consulting firm that enables your Association with modern solutions through data, custom software and automation.