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Building & Selling: A Guide to Data Strategy Success in Your Organization

December 12, 2023 | 1 PM EST

Virtual

While countless organizations aim to harness the potential of data, few possess a clear strategy to transform raw information into actionable insights that fuel their operations and marketing efforts. Don’t fall into the trap of investing in limited, tactical solutions. Discover the key to maximizing your data’s potential and revolutionize your business strategy!

Key Takeaways

  • Define the core elements of a successful data strategy.
  • Develop an enterprise-wide data and analytics strategy to achieve business goals.
  • Secure organizational support and funding for your data initiatives.

Interested to learn more about Data Strategy and our work with Associations? Dig in!

About Reid Colson

Reid, Executive Vice President, Consulting Practices at UDig, is a long-time data professional with experience at multiple Fortune 500 companies. Most recently, he was the Chief Data and Analytics Officer at Markel. Prior to that he held multiple roles at Capital One including VP of Data Engineering.

Digging In

  • Data & Analytics

    Unlocking Value: A Practical Playbook for Centralized vs. Federated Data Services

    Enterprise data and technology leaders face a familiar dilemma: how much control should central data teams maintain versus empowering business units with federated access? It’s a debate that’s been heating up as organizations struggle to balance governance with agility, often swinging between extremes that create new problems. As someone who’s guided numerous enterprises through this […]

  • Data & Analytics

    How to Blend Software and Data Engineers on a Single Team | The Jam Session

    Josh Bartels, UDig CTO, joined Wayne Eckerson, Elliott Cordo, and Carlos Bossy, during a recent Insight Jam Session exploring the growing collision between software and data engineering teams as AI reshapes enterprise applications. The group tackled cultural friction, practical solutions, and the future of a unified engineering discipline in an AI-driven world.

  • Data & Analytics

    Ensuring Data Strategy Adoption: The Power of a Test Drive with Blueprinting and Mock Outputs

    Despite years of investment in data platforms and analytics tools, many organizations still face a familiar challenge: their data strategy looks great on paper, but never delivers the value that was expected. Dashboards sit untouched, and self-service portals fail to gain traction. The data team checked every technical box, yet business users continue defaulting to […]

  • Data & Analytics

    Piloting Data Discovery and Governance: The Open-Source Data Catalog

    As organizations grow increasingly data-driven, the ability to quickly discover, understand, and trust internal data becomes more than a convenience—it’s a necessity. Over the past year, I’ve spent more time exploring data catalog solutions and the pivotal role they play in solving a challenge I frequently hear from clients: “We know we have the data, […]