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Mastering Strategic Thinking, Cultivating Experimentation, and Balancing Agility with Data


In this episode of CTO Confessions, Rob Phillips, the Vice President of Software Engineering at UDig, digs into his journey from a passionate technologist in his youth to a seasoned leader in the tech industry. He shares valuable lessons on transitioning to senior leadership, the importance of understanding and articulating company problems, and the art of empowering teams for high performance. The conversation also covers the challenges of remote leadership, the balance between data-driven insights and business goals, and the importance of hiring competent team members. With a blend of personal anecdotes and professional wisdom, this episode is a must-listen for leaders and aspiring leaders.

KEY TAKEAWAYS FROM PODCAST:

  • Doer to Strategist Shift: Embrace the shift from task execution to strategic thinking and decision-making, focusing on broader organizational challenges.
  • Fostering Innovation and Safety: Create a culture where experimentation is encouraged and learning from failures is valued, promoting innovation and adaptability.
  • Data and Agility Balance: Achieve a balance between data-driven insights and organizational agility, making informed yet swift decisions in line with company goals.

Digging In

  • Software Engineering

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  • Software Engineering

    Modernization That Sticks: Why Adoption, Not Just Architecture, Drives Success

    Modernizing a legacy sales platform in a large enterprise isn’t just a technical challenge, it’s a cultural and operational one. On a recent project with a Fortune 500 organization, several past attempts to replace the aging ERP system failed. Why? Because those efforts treated modernization as a software delivery exercise, not an adoption journey. When […]

  • Software Engineering

    Choosing the Right Modernization Approach

    When organizations decide it’s time to modernize their technology infrastructure, choosing the right approach is crucial. Modernization isn’t merely a technical upgrade; it’s a strategic business move that significantly impacts growth, agility, and long-term success. Here’s how your company can effectively begin to select the best modernization strategy tailored to your goals and challenges. In […]

  • Software Engineering

    TAG Panel: Differentiate Your Customer Experience

    Join the CX and Product Management Societies to hear from our panel of Human-Centered Design experts on the business value of Agentic AI.

  • Software Engineering

    The Bloated SaaS Era: Paying More for Less While Businesses Wait

    SaaS was supposed to make business faster, smarter, and more efficient. Instead, it’s become bloated, expensive, and painfully slow to change. The platforms we rely on—Salesforce, Workday, SAP, and others—haven’t truly innovated in years. Yet, they demand massive investments in re-implementation, process re-engineering, and data migration just to keep up. It’s time to ask: Are […]

  • Software Engineering

    Reid Braswell Joins UDig as Vice President, Software Engineering

    UDig is proud to welcome Reid Braswell as our new Vice President of Software Engineering. With over 13 years of experience in technology consulting, Reid brings deep expertise in digital transformation, modern software engineering, and client-focused solutions. His leadership and passion for solving complex challenges make him an exceptional addition to the UDig team. Reid’s […]